Children and young people are at the heart of Road Safety Week
Are you a teacher, youth worker, or early-learning educator? Then register now to take part in RSW!
All children and young people use roads; so it's the perfect topic for a project that can really engage them as well as save their lives, while also meeting curriculum goals. Road Safety Week is a great time to tie your activities into a national event, and kick-start campaigns in your area.
Access Road Safety Week resources
Free action pack
Sign up for a free electronic action pack full of downloadable resources and activity ideas.
Hard copy resources
In addition to the electronic action pack, you can order low-cost hard copy resources for your activities.
Interactive games and resources
Access our free interactive games.
Go Yellow
The Yellow Ribbon Alliance supports Road Safety Week and aims to raise awareness of road safety through use of the colour yellow. An easy way to get involved in Road Safety Week is to Go Yellow! Dress up in yellow, wear a yellow ribbon pin or display a yellow ribbon. Get more ideas to go yellow.
Activity ideas
For the 2024 theme - Road Safety Heroes:
- Celebrate Road Safety Heroes - nominate someone for the Road Safety Hero Award, and/or to be recognised on social media and online for their work to make roads safer. Find out more. Celebrate your own road safety heroes e.g. thanking your school crossing patrol, inviting your local police officer, or someone from Fire and Emergency or ambulance service to come in and talk about how they help keep people safe.
- Early years: hold a Beep Beep! Day and learn how to be a road safety hero through activities, songs and games to help parents and children stay safe.
- Primary and intermediate: join in our Road Patrol Superhero Day.
- Secondary and youth: students could create a video, play, or campaign to show other students how they can be a road safety hero.
- Read about this year's theme.
For early years:
Run a Beep Beep! Day in your centre or at home, teaching children key road safety messages and engaging parents too.- Talk about road safety, read a road safety story or sing a road safety song.
- Teach that traffic is dangerous and holding hands is important.
- Invite a visitor to talk about road safety, e.g. a Police officer or local road safety officer.
- Make a road safety display using free posters from Brake. Register today to receive those resources.
- Mention Road Safety Week and promote road safety in your newsletter to parents.
- Send a flyer or newsletter to parents about road safety.
- Fundraise for Brake on your Beep Beep! Day or by running a Brake Bright Day and help us to continue providing free support resources to bereaved families.
For primary and intermediate schools:
Talk about road safety in assemblies or hold a special road safety assembly or open event for parents, in person or virtually.- Use our hands-up survey for 5-11 year olds to get students' opinions on road safety in your area and use the results to devise some activities for the Week.
- Integrate road safety learning into curriculum lessons, e.g. drama, geography. For more information on bringing road safety into the classroom visit our Teacher Zone. You can also use Waka Kotahi NZ Transport Agency's education resources.
- Make a road safety display in your school/centre using free posters from Brake. Register today to receive those resources.
- Talk to your local council's road safety coordinator or community police officer about road safety and any activities happening in your local area.
- Mention Road Safety Week / promote road safety in your newsletter to parents.
- Send a special flyer/newsletter to parents about road safety.
- Challenge the children to create a road safety poster/leaflet/banner/film/play.
- Organise a media photo call. Find out from your local council the number of people killed and injured on your region's roads last year. Arrange for that number of people to lie down in the shape of that number somewhere safe (e.g. a school playground).
- Run a local campaign to make improvements to the safety of a road in your area. Arrange a media spokesperson. Talk in advance to local officials, so they know what you are doing and you can ask them for any necessary safety advice. Read our community campaign guide.
- Have a special guest in to talk about road safety, for example, a police officer, or drama group.
- Fundraise by running a Brake Bright Day (when everyone turns up wearing something yellow or other bright colours in return for a donation!) to help us continue to provide free support resources for bereaved families.
- Fundraise for Brake in another way. View a range of fundraising ideas.
For high schools, colleges and youth groups:
Challenge the young people to create a road safety poster/leaflet/banner/film/play.- Talk about road safety in your assemblies or hold a special road safety assembly or open event for parents.
- Make a road safety display in your school/centre using free posters from Brake. Register today to receive those resources.
- Mention Road Safety Week / promote road safety in your newsletter to parents.
- Integrate road safety learning into curriculum lessons, e.g. drama, geography. For more information on bringing road safety into the classroom visit our Teacher Zone. You can also use Waka Kotahi NZ Transport Agency's education resources.
- Organise a media photo call. Find out from your local council the number of people killed and injured on your region's roads last year. Arrange for that number of people to lie down in the shape of that number somewhere safe (e.g. a school playground).
- Run a local campaign to make improvements to the safety of a road in your area. Arrange a media spokesperson. Talk in advance to local officials, so they know what you are doing and you can ask them for any necessary safety advice. Read our community campaign guide.
- Have a special guest in to talk about road safety, for example, a police officer, or drama group.
- Fundraise by running a Brake Bright Day (when everyone turns up wearing something bright in return for a donation!)
- Fundraise for Brake in another way. View a range of fundraising ideas.
Don't forget to register to tell us what you're planning so we can feature your activities.